Fantium CEO Jonathan Ludwig emphasized the importance of focusing on real utility, aligned incentives, and direct financial relationships in sports tokenization, rather than mere speculation. According to NS3.AI, Ludwig highlighted Fantium's tennis-focused platform, which allows athletes to tokenize primarily prize money through peer-to-peer structures, eliminating intermediaries. He also discussed a $BANK bankroll token designed to support professional poker players. Ludwig noted that the company selected Solana for its strong liquidity and argued that long-term adoption of tokenization will rely on improved regulation, easier on- and off-ramps, and products that provide fans with real-world access.