Meta has taken over the Instagram account @muse for its new AI product, forcing the rock band Muse to change its official account to @museband. According to Odaily, the move drew strong criticism from users and the band’s fans over Meta’s handling of the account.
Meta previously announced Muse, a personal AI agent app that can handle digital tasks such as scheduling appointments, filling out spreadsheets, and monitoring home security cameras. Users can choose whether to allow Meta to use their interactions with Muse to train AI models, and Meta said it will remove key personal identifiers before using the data to improve its models. Meta is also facing pressure over AI safety, privacy, and the return on its AI investments, while CEO Mark Zuckerberg has said personal AI agents will be a future product and revenue growth area for the company.