AI TRENDS | New Oriental Unveils Guciji App and First Self-Operated Down Jacket

According to Jin10, New Oriental (09901.HK) showcased its education, lifestyle, and culture and tourism businesses together for the first time and announced new business progress at the China International Fair for Trade in Services. In its education business, the company highlighted four AI products covering family education, personalized teaching, school admission planning, and international Chinese learning. Its newly launched Guciji app is an AI growth simulation product centered on parents. In international education, New Oriental introduced a high-end customized English solution for Chinese companies' overseas expansion needs, covering semiconductor and chips, AI, new energy, new tea drinks and food and beverages, and trendy toys. In the lifestyle segment, East Buy launched its first self-operated down jacket at the event, and it will go on sale on September 20 with member prices starting at 299 yuan.