Source: Gryphsis Academy
MEME plays a core role in Web3 culture and quickly resonates in the digital currency community through its unique communication method and wide popularity. These digital images or concepts, which are often humorous and satirical, not only deepen the connection between community members, but also become an important means of expressing opinions, emotions and market trends.
MEME plays an integral role in driving awareness and participation in Web3 projects because of its ability to spread widely across language and cultural barriers at very low cost.
The recent performance of MEME coins in the market has attracted widespread attention. According to data from CoinMarketCap, MEME coins have shown significant growth in market capitalization and trading volume, reflecting the popularity of this type of coin and the high level of investor interest.
For example, BOOK OF MEME ($BOME) has achieved over 1000% growth in a short period of time. The reason behind this phenomenon is mainly that the large issuance volume and low unit price of MEME coins make them ideal for attracting funds during bull markets, as investors seek the possibility of high returns on small investments.
In addition, MEME coins often revolve around light and humorous themes, which are easy to spread quickly on social media, thereby attracting more attention and participation.
Social media platforms are key channels for the spread of MEME coins. Through Twitter, Reddit, Telegram, and more, the project team interacts directly with users to share updates, host events, and respond to community feedback. This interaction not only increases the visibility of the project, but also strengthens the cohesion of the community, allowing information to be disseminated more quickly and effectively.
Bitcoin ($BTC) is the oldest cryptocurrency, and its community interaction is mainly conducted through social media platforms such as Twitter and Reddit. BTC community members frequently share market dynamics, technology updates, and investment strategies, forming a powerful information sharing network.
For example, the r/Bitcoin section on Reddit has more than 1 million subscribers. Through discussions and sharing, these users have enhanced BTC’s brand recognition and market influence, forming a strong community consensus and cohesion. .
Viral marketing of MEME coins relies on highly viral content, such as eye-catching slogans, interesting images or unique concepts . These contents are easy to be accepted by users and spread quickly in social networks, thus achieving low-cost but efficient marketing, allowing MEME coins to gain widespread attention in a short period of time.
$AKITA utilizes the visual elements of the Shiba Inu, which has a wide audience base in the Web2 and Web3 worlds, and spreads quickly through creative content on social media platforms.
For example, $AKITA community members have created various Shiba Inu-related MEME images and videos, which have been widely shared on platforms like Twitter and Reddit for their humor and visual appeal. Additionally, $AKITA further enhances its viral marketing efforts by hosting online contests and interactive events, such as the creation and auction of NFT artworks.
These activities not only increased $AKITA’s community participation, but also attracted the attention of more potential investors, making $AKITA a popular MEME coin in the market in a short period of time.
Using celebrity effect to spread MEME coins involves working with influential public figures to use their Share MEME coin information on social media platforms to attract fans' attention.
Create interactive content such as challenges and live streams to increase user engagement. Launch limited edition MEME coins or merchandise co-branded with celebrities, and combine charity activities to enhance brand image. At the same time, monitor the effectiveness of promotional activities to ensure that the celebrity effect is transformed into actual market influence.
$DOGE owes its popularity to Elon Musk’s celebrity. Musk mentioned DOGE many times on Twitter, hailing it as the “people’s cryptocurrency,” which resonated widely with fans and the media. These tweets not only enhanced the brand recognition of $DOGE, but also stimulated the creative enthusiasm of the community and generated a large amount of relevant second-generation content.
Every time Musk mentions dog-related content on Twitter, the price of $DOGE quickly skyrockets, becoming an iconic symbol of cryptocurrency culture.
Opinion leaders (KOL) play a vital role in the promotion of MEME coins character of. Their recommendations and endorsements can significantly enhance a project’s credibility and appeal. In addition, the influence of the community cannot be ignored. Active community members can accelerate the spread of project information through word-of-mouth.
The $SHIB community has effectively increased the visibility of the project by cooperating with many KOLs in the cryptocurrency field. For example, when well-known KOLs such as CZ (Changpeng Zhao, CEO of Binance) mention $SHIB on social media, a large number of their followers will become interested in the project.
In addition, the active interaction of $SHIB community members on Twitter, Reddit and other platforms further enhances the project’s appeal and credibility by sharing trading experiences, creating MEME content and participating in discussions. This synergy between KOL and the community has made $SHIB a hot topic in the cryptocurrency market in a short period of time and attracted the attention of a large number of investors.
The price fluctuation of MEME currency is often accompanied by a strong wealth effect. When prices rise, new investors are attracted into the market in the hope of earning money by participating. This effect not only drives further price increases, but also expands the cultural spread of MEME coins.
$BNB has created a significant wealth effect through a series of initiatives on the Binance exchange, such as token burns, Launchpad projects, and trading competitions. These activities not only increase the intrinsic value of BNB, but also attract a large number of new users to join the Binance ecosystem.
As the price of BNB rose, its market capitalization reached an all-time high in 2021, reflecting the important role of the wealth effect in driving the popularity of cryptocurrency.
The incentive mechanism is one of the important strategies for MEME coin promotion. Through means such as airdrops, transaction burning taxes, and lucky draws, the project encourages users to hold and trade tokens, thereby increasing market activity and user stickiness, while also bringing more attention and discussion to the project.
$LINK encourages data providers and node operators to participate in its decentralized oracle network through its unique incentive mechanism. Holders of $LINK can obtain a share of the fees for data requests by staking $LINK tokens. This mechanism not only enhances the security of the network, but also increases the utility and attractiveness of the token. $LINK’s incentive model is one of the key factors in the success of its ecosystem.
The design of MEME coin is often closely related to its concept, and its unique visual elements and cultural connotations make it stand out among many cryptocurrencies. This design not only increases the recognition of the project, but also makes MEME Coin easier to be shared and discussed on social media.
The concept of $BOME is "Book of MEME". This project was started by Pepe MEME artist Darkfarm to create a gallery focused on the permanent storage and creation capabilities of MEME. BOME attracted a lot of attention in a short period of time and spread rapidly on social media, and its market value increased significantly in a short period of time.
The concept of "Book of MEME" is to combine MEME culture with blockchain technology to save and share MEME content through a decentralized platform. The project raised funds through a pre-sale campaign and attracted a large number of investors and community members in a short period of time.
The rapid rise of $BOME demonstrates how the MEME coin quickly gained attention and value in the cryptocurrency market through its unique concept and design, as well as the active participation of the community.
MEME coin projects usually combine innovative or easy-to-disseminate topics to improve themselves of attention. Whether it is a MEME related to popular culture or a reference to a social phenomenon, these topics can spread quickly in the community and arouse widespread resonance, thereby increasing the market awareness of the project.
$SLERF is a MEME coin based on the Solana blockchain that has quickly become popular due to its unique narrative and community engagement. The founders of $SLERF burned key tokens by mistake and subsequently launched a rescue operation in an attempt to raise funds to compensate pre-sale participants.
This action has received positive response from the community and multiple exchanges, including the support of celebrities and big Vs. The price of $SLERF experienced wild swings but was able to stage a significant rebound to reach new highs within a short period of time. Its narrative and market performance propelled $SLERF into the spotlight.
In the cryptocurrency market, the popularity of MEME coins is often linked to its ability to capture and The ability to stimulate investor sentiment is closely related. FOMO (Fear of Missing Out) is a particularly strong emotional reaction that plays a key role in the spread and value formation of MEME coins. Here’s a breakdown of how the MEME coin captures emotions, specifically causing FOMO.
MEME currency passes through social media platforms The viral spread quickly gained attention. A tweet about a MEME coin or a discussion thread on Reddit can be widely shared in a short time if the content is engaging or entertaining.
This method of communication not only increases the visibility of the MEME coin, but also creates a sense of urgency in the community, making people worry about missing out on the opportunity to participate in a potentially popular project.
$DOGE’s viral spread began with a tweet on Twitter, sent by Elon Musk, calling it “the people’s cryptocurrency.” He later mentioned Dogecoin many times and became its veritable spokesperson.
According to statistics, every time Musk’s tweet mentions dog-related content, the price of $DOGE will rise significantly in the short term. Many investors are afraid of missing out on the rise due to FOMO emotions and eagerly join when Musk mentions Dogecoin. Buy.
MEME coin’s community and key opinion leaders (KOLs) play an important role in capturing sentiment. Endorsements or recommendations from KOLs can quickly increase the credibility of a MEME coin, making community members feel compelled to participate so as not to miss out on potential benefits.
In addition, active discussions and sharing of success stories within the community can also increase FOMO.
The price fluctuations and performance of the market are Direct factors causing FOMO. When the price of a MEME coin rises rapidly, investors worry about missing out on the opportunity to make profits. Hype and news reports in the market further amplify this sentiment, causing more people to jump on the buying bandwagon out of FOMO.
Bitcoin price hits all-time high, reaching $70,000. It gave many users a signal that the bull market had arrived. This signal caused FOMO sentiment, causing many investors to rush to buy various spot prices to avoid missing out on further price increases in the bull market.
Successful MEME coin projects usually adopt careful design marketing and storytelling strategies. By telling compelling stories, MEME Coin is able to create an emotional connection with investors, making them feel like they are part of a larger story. This emotional investment further reinforces the FOMO sentiment as investors don’t want to miss the opportunity to be part of the story.
The value of MEME currency is A lot depends on its network effect, where its value increases as more people join and use it. Group psychology plays a key role here, as people are naturally inclined to follow the behavior of the group. When others are observed participating and benefiting from the experience, FOMO motivates more people to join in order to avoid being left out.
MEME coin project creates scarcity and time limit to capture emotions. For example, backed by an ecological chain/well-known investment institutions, multiple big V promotions, limited-time pre-sales, limited airdrops or special community activities, the MEME coin project can create a sense of urgency under multiple factors, making investors feel that they must immediately Act to avoid missing out.
MEME currency will have a significant impact on the public chain ecology. They pass The mythical and social nature of getting rich with small funds has attracted a large number of new users and increased the activity and participation of the community. This expansion of the user base brings more liquidity to public chains, especially in decentralized exchanges (DEX), helping to reduce transaction costs and improve market efficiency.
The popularity of MEME coins has also promoted the diversity of the ecosystem, inspired new DApp development and technological innovation, and promoted the development of fields such as DeFi and NFT. In addition, MEME currency has effectively increased the awareness of the public chain through viral marketing and social media dissemination.
Nevertheless, the high volatility of MEME coins has also introduced market instability, posing challenges to the long-term stable development of public chains. Therefore, public chain platforms need to manage market risks while promoting innovation and growth to ensure the healthy and sustainable development of the ecosystem.
Case 1:
$BOME is a MEME coin project launched on the Solana blockchain and issued by Pepe MEME artist Darkfarm. The launch of BOME has had a significant impact on the Solana ecosystem, mainly in the following aspects:
Increased community activity: The pre-sale and listing of $BOME has caused widespread concern in the Solana community attention, attracting a large number of new users and investors into the Solana ecosystem. This phenomenon has not only increased Solana’s trading activity, but also increased its overall popularity in the cryptocurrency market.
Liquidity Pool Growth:$BOME has injected significant funds into Solana’s liquidity pool through pre-sale and airdrop activities. This not only provides more liquidity for Solana’s decentralized exchange (DEX), but also provides trading depth and market vitality for other Solana projects.
Ecological Diversity: The successful listing of $BOME demonstrates the friendliness and support of the Solana ecosystem for the MEME coin project, which helps Attract more similar projects to be developed and released on Solana, thereby increasing the diversity and innovation of the ecosystem.
Investor confidence:$BOME’s listing and subsequent market performance may affect investor confidence in the Solana ecosystem. On the one hand, the success of $BOME may increase investor confidence in the Solana project; on the other hand, if $BOME experiences a price plunge or other negative events, it may also have an impact on the overall image of the Solana ecosystem.
Overall, $BOME’s impact on Solana is multi-faceted, including active community participation and liquidity growth, as well as market volatility and investor confidence The change. Solana ecological TVL and capital inflows: Solana ecological TVL currently exceeds US$4.3 billion, an increase of more than 100% in the past month.
If funds continue to flow in, the overall ecological currency price will rise further. At the same time, various exchanges have significantly accelerated the launch of Solana tokens. The inflow of secondary market funds from exchanges will also indirectly affect the Solana ecological TVL situation.
Case 2:
$DOODOO, as the first real currency on Aptos, demonstrates its commitment to innovation and community-driven development. Pay attention to. Its launch seems to seek to create unique value in the Aptos ecosystem, reflecting the proliferation and influence of MEME currency culture on emerging public chains.
Enhance community engagement: The listing of $DOODOO may attract members of the MEME coin community to join Aptos Ecology, these members are usually active on social media and cryptocurrency forums, and their participation can increase Aptos’ community activity and user engagement.
Increase market flowLiquidity: Referring to Solana’s recent popularity trend brought about by MEME, MEME coins tend to be able to quickly Attracting trading volume, the listing of $DOODOO may bring more liquidity providers and traders to Aptos’ DEX, thereby increasing liquidity across the network.
Promote innovative applications: The successful listing of $DOODOO may motivate developers to build more innovative DApps and smart contracts on Aptos, especially In NFT, games and other fields related to MEME culture.
Increased media exposure: MEME coins generally have high media attention, and the listing of $DOODOO may attract more cryptocurrency news and media attention, thereby bringing more exposure and awareness to the Aptos ecosystem, allowing more project parties and traders to notice the chain.
Ecological Feedback Project: The public chain foundation will support ecological projects through investment and token incentives, and Aptos will continue to support ecological projects in the future. Make investments or use APT to incentivize ecological project users, and the ecosystem will continue to receive an influx of funds.
To sum up, the listing of $DOODOO in the Aptos ecosystem may bring a series of positive impacts, including enhancing community participation, improving market liquidity, and promoting innovation applications, increase media exposure, expand user base, drive ecosystem growth and generate positive brand synergy. These impacts contribute to the overall development and maturity of the Aptos ecosystem.
Although MEME coins lack traditional financial value or commercial applications, they still Has the potential for explosive growth. The success of the MEME token relies heavily on community support and social media hype, delivering significant returns to investors.
Selecting promising MEME tokens requires astute monitoring of social media trends, community engagement, and early trading patterns in order to invest before they become viral content.
MEME tokens are high-risk. Only a few tokens can achieve significant success. Most tokens will fall rapidly after experiencing short-term growth. Investors should be cautious about such investments.
Investors can refer to the following dimensions when looking for MEME coins with high growth potential:
To judge whether a MEME can become popular and get out of the circle, we must first look at the ease of spreading its culture, as well as its initial and core seed users (coin holders), its early community culture, its pictures and names must be It's impressive.
MEMEs such as $DOGE, $SHIB, and $PEPE are all images with a certain popularity in Web2, which can arouse consensus and spread widely in Web3.
An active community is the key to the success of MEME coin. Check the project's social media platforms, such as Twitter, Reddit and Telegram, to see if there are multiple KOLs calling for orders, and whether the interactions of community members can arouse fomo emotions. An engaged and growing community may bode well for a project.
Research the team and developers behind the project to understand their experience and background. An experienced and transparent team with a well-developed white paper and economic model is more likely to move the project forward.
Good narrative is inherently attractive. Breaking the rules and proposing information that goes against people's stereotypes can increase the inherent appeal of MEMEs. In addition to breaking the rules, being full of mystery and controversy can also increase the inner influence.
The recently popular $SLERF brings a new epic narrative. Usually meme coin developers will burn the meme coins in the liquidity pool when the token is launched. This move can show investors participating in the pre-sale that developers will not be able to withdraw liquidity from the liquidity pool, and will also cancel the developer’s minting rights, thereby ensuring that developers will no longer be able to control the circulation of tokens. Therefore, This step is often seen as important bullish information for the coin.
The founder of $SLERF stated on Twitter that due to operational errors, he destroyed the $SLERF tokens in his wallet that were reserved for airdrops, as well as the 535,000 $SOL tokens raised in the pre-sale, and Lost the right to mint money. Equivalent to directly draining liquidity, this unexpected event triggered violent market fluctuations in the $SLERF token, attracting a large amount of funds and community attention.
Despite the sharp rise and fall in prices, SLERF’s popularity has not diminished, and the founders have maintained the interest of the community by holding events in space and making fun of themselves. $SLERF subsequently launched a rescue effort to solicit donations in hopes of raising $10 million, with the aim of compensating pre-sale participants, with support from Justin Sun, LBank and multiple exchanges.
In addition to the related donations initiated by the founder himself, many big Vs on the X platform and multiple exchanges have paid attention to or actively responded to SLERF’s activities. The story of continuous reversal has brought a steady stream of heat to slerf, making it expected to create new milestones in the MEME coin market.
Currently $SLERF has been listed on Bybit, Gate.io, LBank, Bitget and other exchanges. It has also surpassed $BOME and become the third largest meme coin in the Solana ecosystem by market value.
Check whether the project has well-known partners or supporters, such as public chains, cryptocurrency exchanges, investment funds or industry influencers. Endorsements from these partners may add credibility and appeal to the project.
Use on-chain bots, etc. to monitor the rapid growth of some addresses and transaction volume Active tokens. Analyze on-chain data and analyze the buying and selling behavior of early addresses or addresses with the largest currency holdings. Once large-scale selling of early addresses is discovered, appropriate positions should be sold or reduced.
MEME coins initially relied on cultural narratives and speculative craze to build market consensus, but as the market becomes saturated, they must Turn to practical applications to sustain growth. For example, $DOGE achieved functionality by serving as a means of payment, while Shiba Inu expanded its value and user base by launching an ecosystem including ShibaSwap and an NFT platform after growing in market capitalization.
Investing in MEME coins generally comes with a higher level of risk, so it is important to diversify your portfolio and not invest all your money in a single asset. At the same time, only invest the amount you are willing to lose and be prepared to hold it for the long term.
The recent performance of MEME shows its role in the cryptocurrency market Unique status and influence. They attract widespread attention with their rapid ups and downs, narratives of getting rich, and community-driven nature.
The popularity of MEME is often accompanied by cultural phenomena and market hype. Take the recently active Solana ecosystem as an example. The launch of Backpack Exchange and Jupiter’s airdrop have injected new vitality into the MEME project of the Solana ecosystem. Attracting the attention of a large number of users and funds.
These activities not only increase the liquidity of MEME Token, but also enhance the market’s interest in the Solana ecosystem. Solana's low gas cost and high performance provide an ideal platform for the MEME project. This technical advantage makes Solana more efficient when processing a large number of transactions, lowering the threshold for user participation, thus providing a foundation for the popularity of the MEME project.
In addition, unique marketing strategies, such as the activity of giving away BONK tokens when purchasing a Saga Web3 mobile phone, have also promoted the popularity of BONK tokens and the sol ecosystem. This marketing method that combines physical products with digital assets provides new ideas for the marketing of MEME Token, and also demonstrates the potential of combining MEME culture with the real world. New concepts such as AI+Crypto combination also bring new growth points to the MEME project.
However, this kind of rapid growth is often accompanied by high risks, especially driven by market sentiment and FOMO (Fear of Missing Out), violent price fluctuations, which poses considerable challenges to investors. .
The development of MEME in the future may focus more on technological innovation and in-depth community participation. As blockchain technology continues to advance, the MEME project may integrate more smart contract functions, cross-chain interoperability and decentralized finance (DeFi) applications, thereby providing a richer user experience and value creation.
The community-driven MEME project will continue to enhance user participation and loyalty through NFT, games, and social interactions to form a more solid community foundation.
Community building and cultural identity will continue to be the key to MEME’s success, and strong community consensus can provide lasting vitality to the project.
At the same time, as the regulatory environment gradually becomes clearer, compliance will become an important factor in the long-term survival of the MEME project. Investors and market participants will also become more mature in their understanding of MEME, and rational investing and value-based holdings may become mainstream.
The legal risks involved in blockchain projects and corresponding virtual currency transactions are often ignored intentionally or unintentionally by big Vs in their marketing.
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