Last night's 11:30 PM OpenAI livestream didn't release any new models, but it did push Codex to the forefront.
In this livestream titled "Intelligence in the Workplace," OpenAI showcased the latest updates to Codex for enterprise and knowledge work. The following four points are particularly noteworthy:
First,Codex will delve deeper into ChatGPT.
Codex will be more deeply integrated into ChatGPT.
In the coming weeks, OpenAI will integrate Codex capabilities into ChatGPT, allowing users to directly access it from a more familiar interface to complete tasks. Secondly, Codex has added six new plugins for specific job roles, covering data analysis, creative production, sales, product design, public equity investment, and investment banking. Thirdly, the Sites and Annotations features have been launched. The former allows Codex to directly create interactive web pages, dashboards, or lightweight applications from work results, which can be shared with the team via links; the latter allows users to directly select and modify documents, charts, slides, and websites generated by Codex, allowing AI to continue processing them like annotations. Fourth, OpenAI also disclosed a set of key data: Codex has over 5 million weekly active users, with about one-fifth of them being non-developer knowledge workers. Codex is spreading from the programmer community to a wider range of enterprise positions. One of the most important signals from this live stream is that Codex has been integrated into the ChatGPT system. Previously, Codex had already been previewed on the ChatGPT mobile app, allowing users to view task progress, approve commands, take over, and adjust running Codex tasks on their phones. During the live stream, OpenAI also stated that Codex functionality will be more widely integrated into the ChatGPT app in the future. Users won't need to open Codex separately; they can directly access it within the familiar ChatGPT interface to handle more complex tasks. However, this does not mean that Codex and ChatGPT will be merged into a single super app. The main change in this live stream is not a "product merger," but rather an expansion of Codex's positioning. Previously, Codex primarily targeted developers and engineering teams. Integrating Codex into ChatGPT can be understood as OpenAI using ChatGPT as a larger entry point to push Codex into a wider range of work scenarios. Meanwhile, OpenAI launched six plugins for specific career scenarios, covering data analysis, creative production, sales, product design, public equity investment, and investment banking. These plugins package the applications, skills, and workflows required for these roles, making them closer to real-world office scenarios. This approach isn't unfamiliar; it easily brings to mind Anthropic's launch a month ago of 10 Claude Agent plugins for financial services. However, Claude's approach is more vertical, primarily focused on the financial industry, while OpenAI's approach is more horizontal, extending Codex from programming to multiple white-collar positions. The sales plugin connects to tools such as Salesforce, HubSpot, Slack, Outreach, and Clay to help sales personnel conduct customer research, lead follow-up, email generation, and meeting preparation. The data analysis plugin integrates with tools such as Snowflake, Databricks Genie, Hex, and Tableau, focusing on internal data querying, report generation, indicator interpretation, and analysis result presentation. The creative production and product design plugins connect to tools like Figma, Canva, Shutterstock, and Picsart, meaning Codex can enter the design material, visual production, and product prototyping processes, going beyond just "generating ideas." The finance-related plugins are even more direct. The public stock investment and investment banking plugins connect to data and financial tools like Moody's, FactSet, LSEG, S&P, PitchBook, and Hebbia, catering to research, valuation, market analysis, investment banking materials, and investment research. Combining these two pieces of information, OpenAI is enabling Codex to be directly embedded into ChatGPT, bringing tools, data, and workflows. Previously, ChatGPT handled the dialogue, while Codex handled the execution. Now these two lines are converging. OpenAI wants to allow users to connect problems, data, files, tools, and work results all within a single entry point. Salespeople can use it to organize customer leads, analysts can use it to run data and create charts, design teams can use it to generate materials and modify pages, and financial professionals can use it to assist in research and modeling. In other words, OpenAI is redefining the boundaries of Codex. From an initial AI coding tool, it's becoming a broader AI white-collar workbench. Delivering Usable Results In addition to career plugins, OpenAI has also launched two new features for work delivery: Sites and Annotations. Simply put, Sites allows Codex to directly generate task results into an accessible, interactive, and shareable webpage. In the past, when using AI for work, we often obtained a piece of text, a table, a piece of code, or a set of analysis results. According to OpenAI, Codex can now directly generate the work results into an interactive website, dashboard, or lightweight application, and share it with the team via a link. OpenAI provides several concrete examples. For instance, users can have Codex create a site for an upcoming client review. Codex will generate an interactive webpage containing relevant product updates, unresolved issues, usage trends, and the next steps for this client account. Another example is that users can have Codex create a scenario planner based on a financial model, allowing management to directly compare different assumptions without having to navigate through multiple tabs in a document. According to OpenAI, Sites is not a static page. It can be used to track the progress of major projects, guide customer service representatives, and serve as a database for team idea briefings. OpenAI also stated that it is building the Sites ecosystem with early partners such as Vercel, Wix, Base44, Replit, Lovable, Figma, Webflow, and Emergent. Sites is currently in preview for Business and Enterprise customers (after all, it is an enterprise feature). Annotations, literally meaning commenting functionality, were previously available in Codex for modifying code, Markdown, and websites. The usage was simple: the user pointed to the specific part they wanted to modify and told Codex what needed changing. Now, this approach is being extended to more content types, such as documents, spreadsheets, and slideshows. According to the official demo, users can select a navigation bar within a site to have Codex update the font; highlight a judgment in an investment viewpoint and ask Codex where that judgment comes from; or highlight a chart on a slide for clearer labeling.
Look at the two functions togetherCodex-generated results are becoming easier to deliver, share, and modify. ...>
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