Bitget Renews Dynamic Partnership with Lionel Messi for Another Year, Debuts Inspiring Film to Celebrate Collaboration

Cryptocurrency exchange Bitget has launched a new film featuring Argentine football star Lionel Messi, marking the beginning of the second year of their partnership. The film, under the #MakeItCount 2024 campaign, explores Messi's journey from childhood to becoming an FC Barcelona star, emphasizing determination and overcoming challenges.

Main Points:

1. #MakeItCount 2024 Campaign: Bitget's latest film on Lionel Messi inaugurates the second year of their partnership. The #MakeItCount 2024 campaign aims to inspire the global community to push beyond limits and seize opportunities, showcasing Messi's determination and rise to stardom.
2. Messi's Achievements and Partnership: Messi, considered the greatest of all time (GOAT) in football, won the World Cup with Argentina in 2022. He signed a partnership agreement with Bitget in October of the same year. The partnership aligns with Bitget's commitment to determination and growth, echoing Messi's journey in the football world.
3. Commitment to Greatness: Gracy Chen, Managing Director at Bitget, emphasizes the shared commitment between Messi's story and Bitget's growth. Both narratives highlight that greatness is achieved through persistent determination, not overnight success. The #MakeItCount Campaign in 2024 aims to inspire individuals in both football and crypto sectors to pursue greatness.
4. Platform-Wide Competition and Football Challenge: Bitget has organized a platform-wise competition and Football Challenge to coincide with the film's launch and continued partnership with Messi. From January 23 to January 30, 2024, Bitget users have the opportunity to win a share of $20,000 worth of BGB. Additionally, customers can win tickets to watch Messi play for Inter Miami at the DRV PNK Stadium.
5. Football Challenge Events Across Regions: Bitget plans to host Football Challenge events across Latin America, Southeast Asia, and Turkey. These on-ground events aim to engage local communities and foster a sense of participation.
6. Exploring Charity Collaboration: Bitget expresses its intention to explore further collaboration with Messi in the realm of charity. This collaboration would fall under the Blockchain4Youth initiative, Bitget's corporate social responsibility (CSR) program focused on empowering youth in Web3 and blockchain.

Bitget's extended partnership with Lionel Messi, marked by the unveiling of an inspirational film, reflects the ongoing commitment to the #MakeItCount campaign. The synergies between Messi's journey and Bitget's growth underscore the shared values of determination and persistence in achieving greatness.

Summary:

Bitget celebrates the commencement of the second year of partnership with Lionel Messi through the launch of an inspiring film under the #MakeItCount 2024 campaign. The film traces Messi's journey from childhood to football stardom, emphasizing determination and overcoming challenges. Bitget accompanies the film release with platform-wide competitions, Football Challenge events, and a commitment to exploring charity collaborations under its Blockchain4Youth initiative. The extended partnership aims to inspire individuals in both the football and crypto sectors to pursue greatness.