Analysis: If Bitcoin rises to $138,000, MicroStrategy's market value will exceed Starbucks and Nike

If Bitcoin rises to $138,000, MicroStrategy's market value will exceed Starbucks and Nike. With 439,000 BTC, MicroStrategy is the largest corporate Bitcoin holder, 985% higher than Marathon Digital's 40,435 BTC holdings. Analysts say monitoring BTC prices can directly predict MSTR's market value potential. According to MicroStrategy's net asset value (NAV) worksheet, its fully diluted market value is $114 billion, while the resulting MSTR NAV is about $40 billion. In terms of MicroStrategy's BTC holdings, every time BTC rises by $1,000, MSTR's market value will increase by about $440 million. Therefore, if Bitcoin rises by only 11% to $118,810, MicroStrategy's market value will surpass Starbucks' valuation ranking. A 32% increase to $140,000 per BTC would see MSTR surpass Nike in market cap. This would assume MicroStrategy does not increase its current BTC holdings.