Despite the ongoing Bitcoin bear market and negative sentiment, Google Trends data reveals an increase in search phrases such as "Bitcoin is dead" alongside fundamental queries like "What is Bitcoin." According to NS3.AI, this unusual trend suggests a growing interest from newcomers exploring Bitcoin for the first time, which contrasts with the discouragement experienced by seasoned investors. Although search interest alone does not ensure investment, it indicates the potential for a new wave of retail adoption in the upcoming market cycle.