Vercel COO Says Inbound Sales Development Is 90% Automated

Vercel COO Jeanne DeWitt Grosser said the company has reduced its inbound sales development team from 10 people to 1.25 people, with inbound sales development now 90% automated. According to ChainCatcher, the company’s in-house support agents handle 93% of all support cases. Grosser said the annual infrastructure cost for both scenarios is in the low thousands of dollars. She also said the sales development agent has delivered a 32x return on investment, and that the company is aiming for AI to reach 99th-percentile performance 99% of the time.