Google’s parent company, Alphabet, beat earnings expectations in Q2 2025 with strong growth in ads, cloud, and AI tools. However, it stayed away from holding Bitcoin or crypto, even as rivals like Tesla and MicroStrategy continue to invest in digital assets.

Amidst slowed cloud growth and rising AI investments, Google’s layoffs reflect a strategic shift to optimise resources and stay competitive.

Google CEO Sundar Pichai plans to invest $75 billion in capital expenditures for 2025, with AI as the primary focus—a 43% jump from 2023. Strategic vision or overreach?

Google introduced Gemini 2.0, its most advanced multimodal AI, designed for versatile tasks with unmatched capability. Wider access is planned for next year, marking a leap in AI innovation.

As Google continues to navigate its complex relationships with publishers, regulators, and news consumers, the company is embarking on a significant experiment

Solana Labs and Google Cloud’s Gameshift API provides game developers with a straightforward way to integrate Web3 services into traditional gaming projects. This collaboration reflects the ongoing effort to merge blockchain technology with mainstream gaming, offering new possibilities for digital asset management while easing the technical challenges for developers.

Google Cloud’s new Blockchain RPC service simplifies Ethereum-based DApp development, offering scalable solutions to address the growing needs of Web3 developers.

Google's entry into the Web3 space is met with mixed reactions, highlighting concerns over centralization and the future of decentralized technologies.

'Project Ellmann' dari Google bertujuan untuk mengubah pengalaman AI, memanfaatkan kemampuan Gemini untuk mengeksplorasi kehidupan pengguna secara mendalam. Meskipun memiliki prospek yang menarik, jadwal rilis proyek ini masih belum pasti. Saat Google menjelajahi wilayah yang belum dipetakan ini, privasi dan keuntungan pengguna menjadi pertimbangan utama. Potensi integrasi Ellmann ke dalam produk utama Google, terutama Google Photos, mengisyaratkan masa depan di mana AI menjadi narator kehidupan pribadi.

Partisipasi Google Cloud sebagai validator sukarelawan pada rantai permainan XPLA sejalan dengan komitmennya yang lebih luas terhadap jaringan blockchain. Kemitraan ini bertujuan untuk mendorong pertumbuhan game Web3, dengan menekankan transparansi dan pengalaman inovatif.