TL;DR Massive Growth: Tether’s “Stablecoin Multiverse” initiative accompanies a 14% user growth since October 2024, pushing its global user base past 400 million. Grassroots Approach: The strategy prioritizes community empowerment over traditional institutions, driving adoption where conventional finance often struggles. Cross-Chain Integration: By expanding across platforms like Ethereum and TRON, Tether aims to bridge DeFi.
source: https://crypto-economy.com/tether-eyes-massive-user-expansion-with-stablecoin-multiverse/