Mei Ah Entertainment (00391) said its subsidiary Zi Zai Ji Yi Limited has signed a memorandum of understanding with BytePlus Pte. Ltd., a ByteDance business unit, and the Hong Kong Academy for Performing Arts to explore opportunities in an artificial intelligence film industry-academia-research ecosystem.
The company said the cooperation will help expand use cases for its self-developed AI platform, Wuji, and strengthen its business presence in AI content creation, according to ETNet. Under the MOU, Zi Zai Ji Yi will inject the group's film intellectual property resources into Wuji to build a dedicated IP asset library for creators. BytePlus will integrate Dreamina Seedance 2.5 into Wuji's AI video-generation function, while HKAPA will explore introducing the platform into relevant courses and pilot AI-assisted film production classes.