Polymarket is attempting to reestablish its presence in the U.S. market after a four-year absence by acquiring a licensed derivatives and futures exchange. According to Odaily, the company has appointed Justin Hertzberg to oversee its U.S. operations.
However, recent developments indicate that Polymarket's progress in the U.S. is not meeting expectations. The company is lagging behind its main competitor, Kalshi, in terms of market share. Hertzberg's role within the company is reportedly more of a "nominal CEO," primarily focused on signing regulatory documents, with limited capacity for actual operations and expansion in the U.S. market. Overall, Polymarket's return to the U.S. continues to face regulatory and operational challenges.